Who are you writing for? Whether it’s a book, a blog or an article, you need to write with someone in mind.

Who shall it be?

Pick someone who in your mind is anxious to read your work.  Someone who you can mentally count on to act interested in what you’re doing.

But in the end, you really have to write for the person mentioned in the next sentence.


Sure, be true to yourself and all fits here.  But in this day and age of an excess of printed words, you may find yourself lost in a sea of expression.  That’s okay, if the writing is for you then nothing else matters.

And then a funny thing happens.   Your writing becomes the truest voice you have…and that’s what the rest of us want to hear anyway.

Now go fire it and write for an audience of one.


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